By end of 2015, and for the first time in France, senior citizens have outnumbered the under 20-year olds. According to the sociologist Serge Guérin, this ageing population is both a great solidarity lever and an economic asset. Le Groupe La Poste shares the same vision and a new department dedicated to the silver economy has been created. Our objective is to meet the specific needs of ageing well by developing new services that corresponds to ours values, such as the latest one: “Watch over my parents”.
Le Groupe La Poste Embraces the Silver Economy
With its unique regional coverage, La Poste has an important role to play with the senior citizens